April 25th, 2022 × #Coupons#Ecommerce#Payments
Building a Coupon Engine
Scott and Wes discuss strategies and challenges around building custom coupon logic and engines for ecommerce sites and course platforms. They share tips on implementing constraints, conditional rules, tracking, expiration, and more.
Wes Bos Host
Scott Tolinski Host
In this Hasty Treat, Scott and Wes talk about the coupon engines they've built and use on their courses.
Prismic - Sponsor
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LogRocket - Sponsor
LogRocket lets you replay what users do on your site, helping you reproduce bugs and fix issues faster. It's an exception tracker, a session re-player and a performance monitor. Get 14 days free at logrocket.com/syntax.
Show Notes
- 00:26 Welcome
- 01:12 Sponsor: Prismic
- 02:32 Sponsor: LogRocket
- 04:06 What we use for coupons
- Stripe
- Braintree
- 06:27 Structure of our coupons
- 10:43 Products and carts
- 13:59 Country validation
- 15:11 Affiliate codes
- 16:36 Chaining rules together
- 19:41 Tracking coupons
- 20:54 Automatically applied coupons
- 22:12 Quick tips for coupons
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- Wes' Instagram
- Wes' Twitter
- Wes' Facebook
- Scott's Twitter
- Make sure to include @SyntaxFM in your tweets